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Stargazing or Why is Twitter thriving?

Dan Faltesek
4 min readMay 3, 2021

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Four months ago, when Former President Trump was finally removed from the Twitter platform, the question of the day: how will Twitter survive with out it’s biggest attraction, the star that makes it day right than night?

The answer was yes. The stock performed much better right away and four months later, clearly they are doing great. This post is your quick three point as to why…

Stargazer
  1. There was nowhere to go, Twitter is the game.

Even when Parler was functioning, users were not moving over. There are lots of reasons, mostly that moving to a small echo chamber made no sense. Then January 6 happened and all moderation free platforms went extinct. Actual violence organized via social media was the asteroid for dinosaurs. Reactionaries are defined by that which they oppose. In this time period, they are also defined by those who react to them. They simply can’t leave the main flow of content. If you clicked on the first link, there was a lovely story from a Parler user who hoped that an un-moderated public sphere would be the key to deep civic dialog. This is the opposite of how the world works: leave a thousand megaphones in a park full of angry, bitter people and you don’t get a quiet afternoon.

Longitudinally, Reddit already proved this: banning subreddits worked. Hateful users did not migrate within…

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Dan Faltesek
Dan Faltesek

Written by Dan Faltesek

Associate Professor of Social Media, Oregon State: These are my opinions, not theirs. Read my book: Selling Social Media (Bloomsbury Academic), 2018.

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